Tourism Fraser Coast strategically plans all marketing activity to ensure maximum impact and cost efficiency is achieved. Following the strategies outlined in the region's two Destinational Management Plans, Tourism Fraser Coast's marketing and promotional activities include:
A constant stream of targeted trade and media advertising
Publication and distribution of marketing publications
Familiarisation opportunities
Trade shows
Through the year members have access to discounted advertising opportunities through both Tourism Fraser Coast and Tourism Queensland. These opportunities are published in our TourismMATTERS newsletter. You can also find out more about current major campaigns by clicking on the campaign name below.
In addition, Tourism Fraser Coast offers a media placement advisory service, helping members put their advertising dollars to the best use.
The Fraser Coast Tourism Advisory Group is made up of the region's leading tourism thinkers. Members are appointed by Tourism Fraser Coast for their experience and creativity. more...